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Google Data Analytics Certification Review -Coursera Journey

Google Data Analytics Certification Review -Coursera Journey

Google Data Analytics Certification Review -Coursera Journey

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TOPIC OUTLINE

  1. Introduction
  2. How Did I Get There?
  3. List of CoursesTips
  4. Course 1- Foundations: Data, Data Everywhere
  5. Course 2 - Ask Questions to Make Data-Driven Decisions
  6. Course 3 - Prepare Data for Exploration
  7. Course 4 - Process Data from Dirty to Clean
  8. Course 5 - Analyze Data to Answer Questions
  9. Course 6 - Share Data Through the Art of Visualization
  10. Course 7 - Data Analysis with R Programming
  11. Course 8 - Google Data Analytics Capstone: Complete a Case Study
  12. Is Google Data Analytics Certification Worth It? (Verdict)

INTRODUCTION

Google Data Analytics Professional Certificate is a program made by Google Career Certificates, one of the top instructors of Coursera—a 4.8- rating program that helps people in learning data analytics skills (in-demand skills) that will get them job ready in less than 6 months. It is for the students and people who want to shift in their career path, whether they have experience or not. They are welcome to take the course. 

With over 1.6 million participants enrolled, the program reflects the significant demand for data analytics roles among companies globally, particularly in today's technology-driven and e-commerce landscape. As businesses increasingly rely on data to derive meaningful insights, these insights play a crucial role in informed decision-making processes.


The lists are the skills you will gain after completing the 8-course series program:

  • Spreadsheets
  • Data Cleansing 
  • Data Visualization (Data Viz)
  • SQL
  • Questioning
  • Decision-Making
  • Problem-Solving
  • Metadata
  • Data Collection
  • Data Ethics
  • Sample Size Determination
  • Data Integrity
  • Data Calculations
  • Data Aggregation
  • Tableau Software
  • Presentation
  • R Programming
  • R Markdown
  • R Studio
  • Job Portfolio
Skills You Will Gain

How Did I Get There?

I used to work in e-commerce for almost two years and I was fascinated with data especially converting into visual forms. This is my first time since my course is not somehow related to my job which is why I felt a little bit challenged in learning some new stuff like SQL and Looker/Google Data Studio.

Actually, the course program is not totally free but you may apply for financial aid in Coursera. In my case, the Department of Information and Communication Technology offered a scholarship in 2022. Luckily, I am one of the Google Scholars sponsored by them.

Courses

In order to get a professional certificate, you shall complete the eight-course series. The said program's estimated of time completion is about 6 months or less at 10 hours per week (Learn at your own pace). In my case, I finished it in more or less than 5 months. 

These are the following courses:

    • Foundations: Data, Data Everywhere
    • Ask Questions to Make Data-Driven Decisions
    • Prepare Data for Exploration
    • Process Data from Dirty to Clean
    • Analyze Data to Answer Questions
    • Share Data Through the Art of Visualization
    • Data Analysis with R Programming
    • Google Data Analytics Capstone: Complete a Case Study
List of Courses

Tips

In my case. I have a notebook, a highlighter, and a pen for jotting down some important points throughout the course. Bookmark all the external links provided by this program. They might help you as a future reference. Anyways, if you start the program today, these tips will also reiterate in course 1.

        To pass every course, you shall obtain 80% and up in quizzes, assignments, hands-on activities, and exams. Quiz, assignments, and hands-on activities usually have 4 items below (easy questions). Weekly Challenges have usually 8 items (moderate questions) and Course Challenges have usually 10-15 items (moderate to hard questions). If you fail the weekly and course challenge succeeding three times, the 4th attempt will be taken after 24 hours.

COURSE 1- FOUNDATIONS: DATA, DATA EVERYWHERE

Sir Tony, Google’s Project Manager, is the instructor of this course; This course introduced the world of data analytics, understanding the data ecosystems, data life cycle, and all about data. Skills that should be embodied by the data analysts. How to think analytically. Jobs that can be fitted in a data analytics role

Also, the course discusses a glimpse of the six processes in data analytics designed by Google. Introduction of Spreadsheets, SQL, and Data Visualizations. 

The lists are the skills you will gain after completing Course 1:

  • Data Analysis
  • Data Management
  • SQL
  • Business Analysis
  • Data Visualization
  • Probability & Statistics
  • Spreadsheet Software
  • Statistical Programming
  • General Statistics

DATA ANALYTICS FOR BEGINNERS I GOOGLE DATA ANALYTICS CERTIFICATE


  • Data - Collection of Facts
  • Data Analysis - Collection, transformation, and organization of data in order to draw conclusions, make predictions, and drive informed decision-making
  • Data Analyst - someone who collects, transforms, and organizes data in order to help make informed decisions
  • Six Phases of Data Analysis
  • Four Types of Business Analytics
  • Harvard Business Model - Key Competitive Advantage
  • Four Types of Business Analytics
  • Business Analytics vs. Data Science
  • Origins of the Data Analysis
  • Big Data Analysis Life Cycle

Week 2 - All About Analytical Thinking (ETA: 3hrs)

7 videos, 13 readings, 4 quizzes
  • Aspects of Analytical Skills
  • Analytical Thinking - identifying and defining a problem and then solving it by using data in an organized, step-by-step manner.
5 videos, 6 readings, 6 quizzes
  • Stages of Data Life Cycle
  • Variations of Data Life Cycle
    • US Fish and Wildlife Service
    • US Geological Survey
    • Financial Institutions
    • Harvard Business Schools
  • Prepare quantitative and Qualitative Data
  • Process- Cleaning
  • Analyze - Trained to look for patterns
  • Share - Sharing high-level insights to the executive level of the team
  • Act - the most critical part
  • Definition of Attributes, Observations, and Formulas
  • SQL
  • The Power of Data in Business
  • Decoding the Job Description
  • Data Analytics vs. Data Scientists vs. Data Specialists
  • Interview Best Practices

    Insights

    I'll give Course 1 a 4.8 rating because it introduces all the courses in this program in a glimpse. The instructor is informative and the readings are enough to be learned by the students but not in a deeper way because it will tackle in the succeeding course.

    Data! Data! Data! I can’t make bricks without clay. -Sherlock Holmes

    The lists are the skills you will gain after completing Course 2:

    • Business Analysis
    • Cloud Computing
    • Data Management
    • Data Analysis
    • Collaboration
    • Leadership and Management
    • Communication
    • Conflict Management
    • Big Data
    • Spreadsheet Software
    • Critical Thinking
    • Business Communication

    Week 1 - Effective Questions (ETA: 5hrs)

    8 videos, 8 readings, 7 quizzes

    • Six Common Types of Problems
      • Making Predictions
      • Categorizing Things
      • Spotting Something Unusual
      • Identifying Themes
      • Discovering Connections
      • Finding Patterns
    • SMART Questions

    Week 2 - Data-Driven Decisions (ETA: 3hrs)

    6 videos, 6 readings, 5 quizzes
    • Data Inspired Decision Making
    • Quantitative Data vs Qualitative Data
    • Quantitative Tools vs Qualitative Tools
    • Dashboards vs. Reports
    • Types of Dashboards
    • Small Data vs. Big Data
    • Four V's of Big Data
    9 videos, 8 readings, 8 quizzes
    • Spreadsheets and the Data Life Cycle
      • Plan
      • Capture
      • Manage
      • Analyze
      • Archive
      • Destroy
    • Type of Errors
      • #DIV/0
      • #ERRORS
      • #N/A
      • #NAME?
      • #NUM!
      • #VALUE!
      • #REF!
    • Scope of Work
    • The Importance of Context
    • Different Stakeholders and Their Goals
    • Tips to Communicate Clearly
    • Clear Communication is Key
    • Tips for Effective Communication
    • Limitations of Data
    • Meeting: Best Practices
    • Leading Great Meetings

        "Sometimes people think that data can answer everything and sometimes we have to acknowledge that this is simply untrue." - Sarah

    The lists are the skills you will gain after completing Course 3:

    • Data Collection
    • Spreadsheet
    • Metadata
    • SQL
    • Data Ethics

    CONTENT SUMMARY

    Week 1 - Data Types and Data Structures

    • Data Collections Considerations
    • Structured Data vs. Unstructured Data
    • Data Modelling Techniques
    • Long Data vs. Wide Data
    • Data Types in Spreadsheets
    • Data Transformation

    Week 2 - Bias, Credibility, Privacy Ethics, and Access

    • Types of Data Bias
    • Identifying Good Data Sources
      • Reliable
      • Original
      • Comprehensive
      • Current
      • Citations
    • Aspects of Data Ethics
    • Sites and Resources for Open Data
      • US Government Data Site
      • US Census Bureau
      • Open Data Network
      • Google Cloud Public Datasets

    Week 3 - All About Data

    • Elements of Metadata
    • Importing data from other Spreadsheets
    • Importing Data from CSV Files
    • Importing HTML from web pages
    • SQL Best Practices
    • Benefits of Organizing Data
    • Best Practices when Organizing Data
    • Best Practices for File Naming Convention
    • Best Practices for Keeping Files Organized
    • LinkedIN vs. Github
    • Professional Networking
    • Online Connections
    • Offline Gatherings

       "Found it really fascinating that we can fake all of these datasets and synthesize them and allow us to really deliver some cool insights and trends to our hospital systems." -Halie, Analytical Lead

    The lists are the skills you will gain after completing Course 4:

    • Spreadsheet
    • Data Integrity
    • Sample Size Determination
    • SQL
    • Data Cleansing

    Week 1 - Importance of Integrity

    • Data Replication vs. Data Transfer vs. Data Manipulation
    • Other Threats of Integrity
      • Human Error
      • Viruses
      • Malware
      • Hacking
      • System Failures
    • Data Constraints
      • Data Type
      • Data Range
      • Mandatory
      • Unique
      • Regular
      • Cross-Field Pattern
      • Primary Key
      • Foreign Key
      • Accuracy
      • Completeness
      • Consistency
    • Types of Insufficient Data and Ways to Address it
    • Data Issues
      • 1 - No Data
      • 2 - Too Little Data
      • 3 - Wrong Data Including Data with Errors
    • Sampling

    Week 2 - Data Cleaning is a MUST

    • Dirty Data vs. Clean Data
    • Types of Dirty Data
      • Duplicate Data
      • Outdated Data
      • Incomplete Data
      • Incorrect and Inaccurate Data
      • Inconsistent Data
    • Data Validation
    • Data Integrity Principle
      • Completeness
      • Validity
      • Consistency
      • Accuracy
    • Data Merging
    • Data Mapping
    • SQL Databases Features vs Spreadsheets Features
    • SQL Functions

    Week 4 - Verify and Report on your Cleaning Results

    • Verification
    • Data Cleaning Checklists
    • Documentation
    • Best Practices for Change Logs

    Week 5 - Data Analyst Hiring Process

    • Adding Soft Skills to your Resume

     "I was a little bit apprehensive about learning a complete language. Be super curious about whatever data set that you're given" -Evan, Portfolio Manager

    COURSE 5 - ANALYZE DATA TO ANSWER QUESTIONS

    The lists are the skills you will gain after completing Course 5:

    • Data Aggregation
    • Spreadsheet
    • Data Analysis
    • Data Calculations
    • SQL

      Week 1 - Organize Data for More Effective Analysis

      • Four Phase of Analysis
        • Organize the Data
        • Format and Adjust the Data
        • Get input from others
        • Transform others
      • Sort Sheet and Sort Range

      Week 2 - Format and Adjust Data

      • Data Validation
      • Common Conversions
        • Numberic
        • Date
        • Strings
      • Concat Functions
      • Best Practices for Searching Online
      • Data Aggregation
        • Averages
        • Minimum
        • Maximum
        • Sums
      • Using Vlookup and Match in Spreadsheets
      • SQL Joins
        • Inner Join
        • Left Join
        • Right Join
        • Outer Join
      • Count and Count Distinct
      • Aliasing
      • Subquery
      • Having
      • Few Rules that subqueries must be follow
      • Types of Data Validation
        • Data Type
        • Data Range
        • Data Constraints
        • Data Consistency
        • Data Structure
        • Code Validation
      • How to create temporary Tables

       "Analyze Stage is where you become the expert about your datasets" -Layla, Analytical Lead

      COURSE 6 - SHARE DATA THROUGH THE ART OF VISUALIZATION

      The lists are the skills you will gain after completing Course 6:

      • Data Analysis
      • Presentation
      • Tableau Software
      • Data Visualization

        Week 1 - Communicating Your Data Insights

        • Data Visualization - graphic representation and presentation of data.
        • Four Elements of Effective Data Visualization (David McCandless)
          • Information
          • Topic
          • Goal
          • Visual Form
        • Frameworks for Organizing your Thoughts About Visualization
        • Principles of Design
          • Balance
          • Emphasis
          • Movement
          • Pattern
          • Repetition
          • Proportion
          • Rhythm
          • Variety
          • Unity
        • Graphs and Charts
        • Correlation vs Causation
        • Static vs Dynamic Visualization
        • Tableau
        • Elements of Effective Visuals
        • Five Phases of the Design Process
        • Pro Tips for Highlighting Key Information
        • Ways to Make Data Visualization Accessible
        • 3 Data Storytelling Steps
          • Engage your Audience
          • Create Compelling Visuals
          • Tell the Story in an Interesting Native
        • Spotlighting
        • Static Data vs Live Data
        • Data Storytelling
        • Understand to make a Great Slideshows

        Week 4 - Putting it all Together

        • McCandless Method
        • Good Data Presentation
        • Telling your Data Story
        • Preparing the Question and Answer
        • Type of Objections
        • Q and A Best Practices
        • Important aspects to a Presentation

         "One of your biggest considerations when creating a data visualization is where you'd like your audience to focus"

        The lists are the skills you will gain after completing Course 7:

        • Data Analysis
        • R Markdown
        • Data Visualization
        • R Programming
        • RStudio

        Week 1 - Programming and Data Analytics

        • R vs Python
        • Programming
        • Coding
        • Spreadsheets vs. SQL vs. R
        • Tips for Learning Programming Languages
        • R Studio Environment
        • Operator
        • Functions
        • Variable
        • Vectors
        • Lists
        • Data Structures
        • Data Frame
        • Nested if
        • Packages
        • Tibbles
        • Tidy Data Standards
        • File Naming Conventions
        • Operators
          • Arithmetic Operators
          • Relational Operators
          • Logical Operators
          • Assignment Operators
        • ggplot2
        • Mapping(R)
        • Common Problems when Visualizing in R
        • Types of Smoothing
        • Facets Functions
        • Filtering and Plots
        • Annotations
        • RMarkdown
        • R Notebook
        • Jupyter Notebook
        • Kaggle
        • Google Colab

        "The more exposure I've gotten to R, the more I realize a lot of what I would try to do that way I can just do within one program" -Carrie, Research Manager

        The lists are the skills you will gain after completing Course 8:

        • Data Analysis
        • Creating Case Studies
        • Data Visualization
        • Data Cleansing
        • Developing a Portfolio

        Week 1 - Learn About Capstone Basics

        • What to Include in Portfolio?
        • What to include in Case Study?
        • What platforms align with your interests and passions?
        • Where do you want to spend more time after this program?
          • Kaggle
          • Github
          • Blog
          • Tableau
        • Crafting your Online Portfolio
        • Top Tips for Interview Success

         "In any occupation, across the globe, across various industries. having a knack and understanding of data is going to be crucial for everyone" -Rishie, Global Analytical Skills Curriculum Manager.

        CONCLUSION: WHY YOU SHOULD TAKE THIS COURSE


        In today's data-driven world, the demand for skilled data analysis is skyrocketing, and the Google Data Analytics Professional Certificate on Coursera is your gateway to a rewarding career in this field. With no prior experience required, this comprehensive program equips you with the essential skills and knowledge to thrive as a data analyst. Here's why you should consider enrolling:

        COMPREHENSIVE CURRICULUM

        The program features over 180 hours of interactive content, including modules in data cleaning, data visualization, SQL, and R programming. Designed by Google Professionals, the curriculum mirrors real-world scenarios, ensuring you gain practical, job-ready skills.

        FLEXIBLE LEARNING

        With a commitment of fewer than 10 hours per week, you can complete the course in under six months. The flexibility allows you to balance your education with other commitments, making it accessible for individuals with busy schedules.

        Upon completion, you gain access to a network of over 150 top employers. With the demand for data analysis projected to grow, the skills acquired in this program open doors to lucrative job opportunities and careers.

        Seventy-five percent of graduates report achieving a positive career outcome, such as a new job or promotion, within six months of completing the certificate. This program not only enhances your skills but also significantly boosts your employability.

        The course includes practical assessments and a capstone project that simulates real-world data analytics tasks. This hands-on experience is crucial in building confidence and demonstrating your abilities to potential employers.

        In conclusion, the Google Data Analytics Professional Certificate on Coursera is a strategic investment in your future. It provides the tools and expertise needed to excel in the data analytics field, offering you the potential for a high paying, fulfilling career. Take the first step towards transforming your career by enrolling today,

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